chicken-road-kingdom.com Cookie Policy – Designed with You in Mind
At chicken-road-kingdom.com, we believe in complete transparency regarding how we collect and use data through cookies and similar technologies. This Cookie Policy explains what cookies are, how we use them, and how you can manage your preferences. Our commitment to your privacy means we only use cookies to enhance your experience while maintaining the highest standards of data protection for our UK users.
Unlocking better experiences: How cookies work on chicken-road-kingdom.com
Cookies are small text files that are placed on your device when you visit our website. These files help our platform recognise your device and remember important information that makes your interaction with Chicken Road more efficient, personalised, and secure. We use different types of cookies for specific purposes:
- Essential Cookies: These are necessary for the basic functionality of our website, including secure login, account management, and transaction processing. Without these cookies, our services cannot function properly.
- Performance Cookies: These help us understand how visitors interact with our website by collecting anonymous information about pages visited and error messages. This data allows us to improve how our website works.
- Functionality Cookies: These remember your preferences and settings to enhance your experience, such as language selection, customised content, and remembered login details.
- Targeting/Advertising Cookies: These are used to deliver relevant advertisements and track the effectiveness of our marketing campaigns, both on our platform and through third-party networks.
Data we collect and our strict commitment to responsible use
We collect only the information necessary to provide you with the best possible gaming experience while maintaining the security of your account and transactions. The data gathered through cookies may include:
- Device information (browser type, operating system)
- IP address and general location data (country/city level)
- Pages visited and time spent on each page
- Referring website or marketing campaign
- Game preferences and playing patterns
- Account security information and login details
We never collect sensitive personal information through cookies without your explicit consent, and all data is handled in accordance with UK data protection laws, including the Data Protection Act 2018 and GDPR requirements.
Third-party services: Ensuring safe and transparent tracking
We work with carefully selected third-party service providers who may set cookies on our behalf to deliver specific services. These partners help us with:
- Website analytics and performance monitoring
- Marketing campaign measurement and optimisation
- Fraud prevention and security services
- Customer support and live chat functionality
- Payment processing and transaction security
All third-party providers are contractually obligated to protect your data and use it only for the specific services they provide to us. They are prohibited from using your information for their own purposes or sharing it with additional parties without our authorisation.
Take control: How to customize your cookie preferences easily
You have complete control over cookie settings and can manage your preferences at any time. Most web browsers allow you to control cookies through their settings preferences. However, limiting certain types of cookies may impact your experience on our website.
Browser Controls: You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of our website may become inaccessible or not function properly.
Opt-Out Tools: For advertising and targeting cookies, you can visit the Your Online Choices website (www.youronlinechoices.com/uk) to opt out of receiving tailored advertising from participating companies.
Platform-Specific Controls: Mobile devices offer additional controls through their operating systems, allowing you to opt out of certain types of interest-based advertising.
Always informed: Updates to our policy and how to reach us
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our services. When we make significant changes, we will notify you through appropriate channels, such as email or prominent notices on our website.
We encourage you to review this policy periodically to stay informed about how we use cookies and protect your information. The "last updated" date at the bottom of this page indicates when this policy was most recently revised.
If you have any questions about our use of cookies or this Cookie Policy, please contact our Data Protection Officer at [email protected]. For general enquiries about Chicken Road or your account, our customer support team is available 24/7 through live chat, email, or telephone.
This Cookie Policy was last updated on 10 November 2025.